Are you one of those people who work their butts off in the gym? If so, you know Myoplex. In fact, you’ve probably grabbed one of their bars or shakes after one of your daily exercises. The makers of Myoplex decided to expand their leading line of sports nutrition products from muscle gods to weekend warriors, from specialty stores to mass-market retailers. With the rallying cry, “Feed Your Potential,” we showed how proper nutrition helps everyone compete at a higher level and live a healthier life.